Marketing Ingenious Project
Aquarius Boat Rental & Tours
After having entrusted the management of their Google ads campaigns to various companies, each more disappointing than the last, Aquarius, a Miami Boat Rental company, decided to place its trust in us. Custom Conversion Tracking, Analytics synchronization and monthly reports proved them right.
The Challenge
Google Ads Failure
Aquarius Boat Rental & Tours is a family-owned business specializing in boat rentals, offering a unique experience on Miami’s waters.
In operation for over 4 years, the company has quickly become one of the market leaders in Miami and the surrounding area.
In their constant quest for growth, between 2021 and 2022 the Aquarius management team logically decided to turn to online advertising via Google Ads.
Unfortunately, their experience with Google Ads left a bitter taste in their mouths, as they went from one company to another managing accounts, each one more disappointing than the last.
From one failure to the next, none of the companies brought a clear vision to the management of their Google Ads accounts, piling up expenses without any return on investment.
Our Approach & Solution
Expertise & Professionalism
After more than a year and a half of frustration and fruitless spending, Aquarius Boat Rental & Tours decided to entrust us with the management of their Google Ads account. Thanks to our expertise and experience, here’s how they benefited:
- Keyword research and optimization
- Integration of Analytics tracking tools
- Creation of tailored, high-performance and intelligent campaigns
- Custom conversion tracking
- Data distribution on Google platforms
- Audience creation and segmentation for remarketing
- Budget and expense management and optimization
- Monthly reporting on key data
after only 3 months of collaboration, the campaigns set up for Aquarius Boat Rental & Tours have (finally) generated a positive return on investment. Mission accomplished!
1 Month View
5 Months View
Short Term Results
After just 5 months collaboration, Aquarius Boat Rental Miami Beach has achieved brilliant results:
– nearly 10% Click Through Rate
– a ROAS approaching 500%
– a cost per conversion of around $50
– a Cost Per Click of $1.52.
And future is looking bright for them, thanks to our expertise and experience with Google Ads Campaign Management.
Are You Ready To Grow Your Business With Google Ads?
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